Local Brand Engagement

I just wrote a post about brands who do not respond on social media and how frustrating that can be EurekaPizzaTweetfor the customer.  I found this great example of a local company responding to a tweet.  Here’s what is great about this exchange:

1. The owner of Eureka Pizza, Rolf Wilkin, said “thank you.”

2. Rolf retweeted the tweet with his message, which meant the tweet went out to his followers as well.

3. Eureka Pizza was paying attention!

Social media is no different than face to face interaction…brands need to treat people on social media as they would if they walked in their store/restaurant/law office/bar, etc. Great job Eureka Pizza!

 

Friday Fab Four

image001Happy Friday! Can you believe there’s only one more Friday in October? #timeflies

Here are four articles for you to read this week.

1. 7 Simple Social Media Moves that Work-Allison Fass (Really good advice, #4 is my favorite)

2. Don’t Leave a Hole Where Your Finest Work Should Go–Alexandra Franzen (sigh…love this blog post)

3. You Can Have an Easy Life or an Awesome One. Choose Wisely–James Victore (I chose awesome)

4. Passion at Work is More Important than Engagement–Jacob Shriar (Wholeheartedly agree! Find your passion)