Friday Fab Four

IMG_5432This is the last Friday in January…a whole month is in the books for 2015! Here are the four best articles I read this week and thought you might want to read as well.  Enjoy!

1. 15 Best Workplaces of 2015–Jeff Fermin {a great list of companies that are winning the culture game!}

2. The Power of Ignoring Mainstream News–Joel Gascoigne {this really hit home with me bc I don’t watch the news either}

3. Newcastle’s Band of Brands Super Bowl Ad is a Logotastic Adstravaganza–Jeff Beer {Love Newcastle’s disruption!}

4. The Secrets of Highly Efficient Napping–Robbie Gonzalez {There’s nothing better than a good nap!}


Coach by Example


via Business Insider

Sunday, Coach Mike Krzyzewski won his 1,000th basketball game.  Incredible feat.  His after the game interview was pure Coach K, he took zero credit for himself and gave all the credit to his mentors and players. He is truly a class act and it’s no wonder why he’s been so successful as a college basketball coach.  Coach K has always commanded excellence at Duke because he has exemplified excellence as well.  I doubt he has ever asked any of his future or former players to do anything that he has not done himself.  He leads by example and takes incredibly good care of his players.

Since I am a basketball sports junkie, most of my management style comes from being on a team for many years and from coaching.  I believe that in the office just like the sports team, chemistry is essential.  If you have the wrong people on the court or on a project at the same time and they do not work well together…you will not score points on the court or in the office.  The coach/manager has to recognize chemistry and build a team with the best chemistry possible in order to succeed.

It is up to the coach/manager to build a good culture on the team and in the office.  If the coach/manager works hard to live that culture every day, the team will excel.  If the coach/manager treats culture as lip service the team will fail.  I have seen so many sports teams have amazing talent but not be reach their potential because the coach does not have a good policy/culture on discipline. The same is true in the office, if the manager allows a poor culture to be the norm, rock star employees will seek opportunities elsewhere, thus the team will fail.  Coaches and managers cannot ask their people to follow rules or policies that they are not willing to follow themselves.  This is usually a dictatorship management style and trust me, dictatorships get overthrown!

Attitude goes a long way when coaching or managing a team.  If the coach is negative in practice then the team will begin to believe they aren’t very good.  If a manager is negative in staff meetings then his team will stop bringing new ideas to the table for fear of negative feedback from the boss. Positive people live better lives…I am convinced of it.  In that interview, Coach K was positive about everything and everyone.  Duke didn’t play a perfect game but he talked about how they came back and how they fought until the end.  That’s positive speak, not negative.  It’s no wonder he’s the greatest college basketball coach of all time.

Finally, I love a coach with passion.  The coaches who jump up and down on the sideline, meet their players on the field and hug them…those are great coaches.  Everyone loves to be cheered for and recognized for great effort.  Managers can’t forget that its their job to cheer on the team and hand out atta girls/boys. When the team does well, celebrate, every time.  Players/employees want to play for people who are passionate. My good friend, Stephanie Buckley, always says, “be the fountain not the drain.” I love that statement and I think more coaches/managers could learn from it. Managing people does not have to be a drain for the manager or the employees.

What is your favorite management style?



Friday Fab Four

IMG_5432I hope everyone had a great week.  There were so many great articles, it was tough to pick just four but that’s what the headline says! Enjoy.

1. Why More Women Run Companies in New York than in Silicon Valley–Steve Blank {Bravo NY! #girlpower}

2. Stacking Habits: How to Finally Stick to your Morning Routine–Benjamin Spall {fascinating! I’m going to try this}

3. The Mistake Smart People Make: Being in Motion v. Taking Action–James Clear {I def need to take more action!}

4. Newcastle is Crowdfunding Their Super Bowl Commercial–Jessica Gioglio {What a great idea! Wish TTG could afford to jump in! }

Are Your Social Media Bios Blank?


My Twitter Bio

Are your social media bios up to date and thoroughly filled out? If not, then you need to stop what you are doing right now and get to it!

A couple of years ago I was in one of Crystal Washington‘s social media presentations and I think she said it best: “If your doorbell rang and you went to the door but could not see anyone through the peep hole, would you still answer the door?”  I think most everyone would say no they would not answer the door.  Crystal says this is what it’s like not having a photo or any information about you in your bio.  (for Pete’s sake, please don’t use the Twitter egg for your bio picture!)

Your bio should be…wait for it…about you! Simple but detailed and to the point.  I like bios that say what the person does but also what the person is passion about as well.  For Twitter, its great to use a few hashtags like #marketing professional or #edtech designer…this will help people find you on Twitter based on those hashtags.   Remember, you only get 160 characters for your Twitter bio so you might have to be clever if you need to say a lot in your bio.

A great photo is important to make a social media bio really stand out.  Try your very best not to take a selfie in the car or from your computer camera…you can find a friend to help you get a great head shot, trust me! Once you have the photo you want, use the same head shot in all your bios to show consistency with your personal brand.  Also, don’t forget the heading photo as well.  This is a great place to either showcase your business or use a photo of your favorite city but don’t leave it blank! It’s another opportunity to tell people about you.  I used to have the skyline of NYC in my header (because I love NYC and hope to move there someday) but now I have a header of my business logo.

Finally, if you change jobs be sure and immediately go update all your social bios.  I think it’s so strange when I see that someone has a new job but their LinkedIn profile still says the old job.  Your social media bios are your social resume, be sure people know what you do and where they can find you.

So to recap:

  1. Fill out your social media bio completely including information about you, add your website or blog and your location…if you feel this is a privacy issue, just say USA or Earth!
  2. Use a great head shot for your bio pic and be sure and add a photo to the header when appropriate, like on Twitter and Facebook.
  3. Make sure your bios and photos are consistent on all your platforms.
  4. Have fun with your bio, don’t make it too buttoned up…even if you are a CFO you probably still do something for fun!

Still need more help with your bios, this article is great at providing guidance, love that Buffer blog!

Friday Fab Four

IMG_5432Happy Friday! Are you enjoying the heat wave here in Arkansas? It’s wonderful and I hope wherever you are the weather is nice.  Here are the articles that made the cut this week.

1. A Teenager’s View on Social Media–Andrew Watts {Interesting but not surprising to me because I have a teenager and I already knew that he thinks Facebook is not cool!}

2. Coca-Cola Killed their Voicemail and You Should too–Hamza Kahn {Thank you! I despise voice mail, despise leaving one or receiving one!}

3. Why Social Media Will Never Get the Credit it Deserves–Jay Baer {This happens to me all the time!}

4. The Town Without Wi-Fi–Michael J. Gaynor {I could never live in Green Bank, WV!}


What I am Reading–January

makeyourmarkIf you followed along last year, you know that I read and report on a business book a month.  You can catch last year’s books on my bookshelf to the right on my homepage.

This month I am reading Make Your Mark: The Creative’s Guide to Building a Business with Impact by the folks from 99U.  I love reading articles at 99U so I knew I would love their book as well.  It’s a quick read and a good sized book.  Smaller than most books (easily fits in a purse or bag) but edgy with lots of color and short chapters.   I also like that it has insight from a lot of entrepreneurial thought leaders…tons of great advice.

Here’s what Amazon says:

Finally, a business book for makers, not managers.
Are you ready to “make a dent in the universe”? As a creative, you no longer have to take a backseat. In fact, stepping up and embracing entrepreneurship is the fastest route to impact. But where do you start? And what sets the businesses that succeed apart?
To find out, we asked the bright minds behind companies like Google X, Warby Parker, Facebook, O’Reilly Media, and more to share their startup wisdom. Featuring hard-won wisdom from twenty leading entrepreneurs and designers, 99U’s Make Your Mark will arm you with practical insights for launching a purpose-driven business, refining your product, delighting your customers, inspiring your team—and ultimately—making something that matters.

Friday Fab Four

IMG_5432Another glorious Friday is here…these seem to be coming around fast! (Must slow down time.)  Here are four great articles I read this week and thought you might like them as well.

1. Salary Ceiling for Women Only?–Jake New {this article disturbs me a great deal…if the system is broken then fix the system…women should not suffer from Title IX}

2. 8 Things Happy People Do Every Morning–Naomi Teeter {I want to get better at meditating}

3. 5 Tech Trends that will Dominate CES 2015–Pete Pachal {Love the idea of the smart home}

4. Learning to Shun the Instagram Life–Carl Richards {If you only read one article this week, make it this one.  So much goodness.  #BeHappy}

Homesick for #NYC

IMG_2458My son laughed at me tonight because I proclaimed “I’m homesick for New York.”  He said, “How can you be homesick when New York is not your home?” A good question but I am homesick because I feel like NYC is my home or at least it should be and hopefully will be someday.

It doesn’t help that I’ve been listening to Andy Cohen’s book, The Andy Cohen Diaries, in which he waxes poetically about my favorite city and all the amazing places you can go if you are rich, famous and live there…in the Village.  {sigh}

Also, one of my besties gave me the best journal for Christmas. It has the skyline on the front and wonderful quotes about New York sprinkled within…the perfect gift for moi.  Quotes like:

“Better a square foot of New York than all the rest of the world” Texas Guinan

“One belongs to New York instantly,

One belongs to it as much in 5 minutes as in 5 years” Thomas Wolfe

Yes, yes, I agree with both quotes wholeheartedly.  I’ve been to my wonderful city several times and I long to return…maybe this Spring.  I love to walk around the neighborhoods and explore…no destination, no direction…just aimless discovery.  I keep a metrocard on my desk to remind me that I could soon refill the card and discover away!

Two years ago the Hubs and I took our son to New York for Spring Break and we had the best time. The boy enjoyed the trip but said he didn’t think he could live there…darn, I really need him to either play for the Knicks or coach a team somewhere in or near NYC…that’s not asking for much, right?

Until I can hop a plane and be reunited with my soulmate, I will just have to listen to Andy, watch SATC reruns and play the Wicked soundtrack.


NYC & Boy, 2013

Friday Fab Four

lets do thisHappy New Year friends! I hope for each of you a prosperous and happy 2015.  Here are four articles to get your year started right.

1. What Your Company Should be Doing to Bring in the New Year--Jeff Fermin {Really like the idea of a company new year resolution}

2. Why You Shouldn’t Bother Making New Year’s Resolutions–Michael Hyatt {I prefer intentions, not resolutions}

3. The Best Advice You’ve Probably Never Heard–Michael Rizk {Must work on my environment, i.e. my pantry!}

4. Looking for My Word-Jacqueline Wolven {Love this idea of choosing a word for the year…My word is flourish}

My Word for 2015

IMG_5424 2I don’t know where this practice has been all my life but I am so glad Jackie wrote about her word because I am now obsessed with the process of having a word to lead me in the new year.  I used Susannah Conway’s process to help me find my word even though I thought I had my word already.  (I wanted to make sure it was the perfect word for me.)  It was surprising that in Susannah’s process I had to do some writing and then circle words that stood out to me…some of those words are in the definition of my word.  Spooky!

I am a huge believer in setting intentions and finding ways to be positive every day, so this idea of having a word to focus on all year is right up my alley! I know without a doubt when I hit bumps in the road or when I am flying high, this word will remind me to keep working hard and stay humble.   In 2015, I want to grow my new business, The Twiggs Group, grow as a person and I want to focus on my health.  So without further ado, my word for 2015 is:



to grow or develop in a healthy or vigorous way, especially as the result of a particularly favorable environment. (synonyms: grow, thrive, prosper, do well)



Do you have a word for 2015?