Friday Favorites 1.29.16

It’s Friday and the weather (here in NWA) is going to be amazing! Sunshine in the middle of AT.com Blog graphicwinter…just what the doctor ordered for everyone…soak up that vitamin D, friends. Here are a few items I found this week to be interesting enough to share with you. Enjoy!

It Only took 57 years…but Barbie has arrived.

I love this lyrical genius…watch the video for a little creative inspiration.

Your personal brand…set it on fire.

5 big changes in social media this year.

Bravo to Mark Zuckerberg for embracing (and sharing) fatherhood.

zuckerberg-max-swim

Photo via Mashable

 

Friday Favorites~01.22.16

AT.com Blog graphicWow, this Friday snuck up on me a bit…you too? It’s been a great week but we’ve had two threats of snow…and no snow.  I’m ready for a little bit of snow and maybe one school day.

I saw the Broadway play, Kinky Boots, in Fayetteville Wednesday night and it was SO good…I recommend you scurrying to buy tickets before it leaves town.

There were a lot of interesting articles and tidbits this week…hope you enjoy my favorites. Have a great weekend and take time to focus on YOU.

 

Great promotion for Waffle House

Tips for Becoming a ‘Morning Person’ 

Those times when you need a Gif

Books, Podcasts, TedTalks…Oh My!

The question you’ll ask yourself after seeing The Revenant (**spoiler alert**)

Friday Favorites

Happy Friday, friends and welcome to the second round of Friday Favorites.  I hope last week AT.com Blog graphicyou liked the new format and found some useful stuff in my favorite picks.  I think I’ve found even better stuff this week! If you do nothing else…treat yourself to the Adele video…it’s so awesome!

My son turned 18 yesterday…remember turning 18? The sweet feeling of adulthood and independence.  It’s not as much fun when you are the mom of an 18 year old! {sigh}

Let’s take a trip in 2016

#Girlboss reading list or good for Guy Bosses too

After work emails = unlimited vacay

Every movie Tom Hanks starred in…hilarious

What pain do you want in life?

 

What Brands Get Wrong on Social Media

It’s safe to say that successful businesses have a phone number for customers to use and either asocial media tip, engage brick and mortar location or an e-commerce option for customers.  I would guess that almost all businesses answer their phone regularly, answer emails and greet customers who walk through their door.  Excellent customer service!

So, why is it then that when I mention a business on social media, I get crickets? No response, no love, no bueno.

If a business has a Facebook page, Twitter account or any other social media profile…they should treat these platforms the same as they would a ringing phone.  Customers are using social media now more than ever to ask questions, check in, or recommend businesses…but many times businesses are ignoring them.  And quite possibly losing customers in the process.

Social media management is a full-time job for any business but it’s not just a one-way communication tool.  Businesses who are successful at social media management not only post relevant content but they also listen and respond to customers.  If a customer mentions that they are so excited to dine at their favorite restaurant that night…that restaurant needs to respond and thank the customer for being a loyal fan.  It’s not rocket science…it’s customer service.

My company handles social media management for businesses and we make sure that we respond as quickly as possible to customer engagement.  It’s also important to spend time each day on social media to ‘show the love’ on social media.  Each day, get on Facebook, Twitter, Instagram, etc and like posts, tweets, and photos.  Not only will this be good will for your business…but it’s another way to get your business name out there.

Need help on improving your social media engagement?  Here are a few tips:

  • Pay attention:  Seems easy enough, but you need to look at your social media accounts every day.
  • Set notifications: On your smartphone, set your notifications for your business accounts so it dings you when someone mentions you on social media.
  • Use a social media monitoring software: There are lots of monitoring apps but I like Tweetdeck or Hootsuite
  • Hire The Twiggs Group: We are happy to help you manage your social media accounts and not only engage and listen but also help you grow your business with social media promotion.

Just remember, more and more customers are using social media to interact with their favorite brands/businesses…make sure your brand/business is taking the necessary steps to respond and engage with these customers.  Be Social!

Welcome to Friday Favorites

AT.com Blog graphicHappy Friday, friends! It’s a new year which means time for a change!
This space has always been reserved for my Friday Fab Four but I’m changing it up in 2016…welcome to “Friday Favorites.”
Every Friday, I will still bring you great articles that I’ve read PLUS other ‘favorite’ items I find. Hope you enjoy!

Is Email Making a Comeback in 2016? 

☞ How to Get Sh*t Done!

☞ Eat Like Tom Brady

Jerry Seinfeld + the President

“Serve the Whole Child” IMG_8331

 

 

My 2016 Word of the Year

Last year, I joined many others by choosing a ‘word of the year’ that would motivate me and help shape my year.  I enjoyed the process and this year and last, I used Susannah Conway’s program for choosing a word.  My word last year was flourish.  I was starting a new business…which created much change in my life and I felt the need to flourish in this new lifestyle.  It was a good word and served me well.

This time around the word did not come as easily to me…well, that’s not true.  The word came easily to me, I just didn’t like the word at first.  It is definitely my word for 2016…but I had to really think on it for two weeks before I decided to keep it.

I followed Susannah’s process and did all the writing prompts and this word just kept showing up…and I didn’t like the word one bit.  I didn’t like how the word sounded on my tongue…didn’t like that the word wasn’t obvious like flourish but this is my word, I kept telling myself.  I even tried the process again to see if I could find a new word….no, this is my word.

Mostly, I think the word scares me and intimidates me…but that’s a good thing, I decided. This year I need to be stretched and challenged, I need to do more than just flourish! In 2016, I want to help people…help my clients, my family, my friends…I want to be there for people. So…in the end, this word was perfect for me.

My dad’s (and one of mine) favorite quote from Zig Ziglar is: “You can have everything you want in life, if you will just help other people get what they want.” The older I get, the more this quote makes sense to me.  If I want to grow my business (and I do!), I need to help others get what they want.

So, my word for 2016 is RADIATE: “to emit energy, to extend, to project or glow with cheerfulness and joy”

word of the year

Do you have a word for 2016 yet? I’d love to hear yours in the comment section!

xoxo