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Why I Really Despise Contact Forms

Why I Really Despise Contact Forms

In my line of work as a marketing consultant, I get to work with some of the most talented creators. I love the great graphic designers and web designers I get to work with. They have skills I absolutely DO NOT possess, but together we can make some beautiful content....

Who Influences You?

influence: (noun) the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself. (verb) have an influence on. The other day I was in the car with my 17 year old son and I told him that I read a headline where...

Local Brand Engagement

I just wrote a post about brands who do not respond on social media and how frustrating that can be for the customer.  I found this great example of a local company responding to a tweet.  Here’s what is great about this exchange: 1. The owner of Eureka Pizza,...

Social Media Engagement

For the most part it seems, everyone is on some form of social media.  If not, you are probably either living under a rock or actively refusing to get on social media.  For many, social media is a great way to stay in touch with friends from long ago and across the...

Billboard Marketing

  How do you feel about billboard advertising? Everyday we are inundated with billboards on our highways.  I am not completely anti billboards, they do have a function and some companies utilize them quite well.  However, I am surprised almost daily at the...